Chris Barker

I’m an accomplished brand-led Design Director with 15 years of experience working with some of the world's leading agencies and brands.

Experienced in leading diverse creative teams through a structured design process to deliver solutions that effectively address complex business challenges and resonate with target audiences to produce measurable impact. 

Most recently, I have defined digital product innovation for Tubi, a Fox Corporation streaming platform at DixonBaxi, laid the brand foundations for the award-winning BBC Nordic identity with weareseventeen and managed a team of motion designers and editors at Imagination for an experiential event in Copenhagen for Ford.

Skills:

— Excellent concept generation, robust critical thinking and collaborative problem-solving

— Meticulous attention to detail with exceptional visual and verbal communication

— Outstanding translation of strategic vision into compelling design solutions 

— Intuitive understanding of user-centred design

— Keen awareness of design trends and cultural zeitgeist

Highlights:

TikTok Women’s Six Nations Rugby:
Changing perceptions of the female game with a new brand identity, broadcast package and social toolkit. W6N has since witnessed a 64% increase in TV viewing figures, 48 million post views on TikTok and a world record attendance for a women's international rugby match at over 56k.

NOS Portugal:
Leading a design team to develop UMA, the next-generation TV UI and Mobile App, a two-time Product of the Year winner at the Portuguese Consumer Choice Awards. The new product design also witnessed a 26.3% growth in customers post-launch. 

DAZN:
A global rebrand ready to democratise sport, which simultaneously launched in five new global territories and gained over 2 million new subscribers within just one month.

Say hello:

I’m actively seeking a permanent role and am always interested in meeting people to discover exciting new opportunities. 

Let’s chat, you can email me here to arrange a call, or better still, let’s grab a coffee.

View my CV here, and if you so wish, let’s connect on LinkedIn.

Select agencies and clients:

DixonBaxi
R/GA
Fjord (Accenture)
Imagination
FutureBrand
How Now Creative

Re (M&C Saatchi)
Jack Morton
weareseventeen
Razorfish
Make Associates
Brand Union

DAZN
NOS
Ford Motor Company
Six Nations Rugby
BBC
DNEG

Dyson
Shazam
Nokia
O2
Nike
Heineken